Phaleron
Specialized Sales And Marketing Solutions
Sales and Market Planning, Tailored to your Satisfaction
Phaleron Inc. is an Ottawa-based sales and marketing consultancy firm dedicated to helping small and medium-sized businesses address their unique business-related problems.
With a proven track record of delivering high-quality marketing plans and strategic sales initiatives that are grounded in accurate market analysis, we are here to guide your sales, marketing and business development process.
What We Do
Our services are developed according to your budget, timeframe and operational capability, giving you the flexibility to generate further sales, improve your market position and connect with consumers
Sales Consulting
Revamp your business’ sales approach with comprehensive sales consultation services that help you identify the best prospects, sniff out lucrative sales opportunities and promote the unique benefits of your offerings to the right customer
Business Development
We provide excellent business development support to help your company identify and capture new market opportunities, select strategic partners and overcome any barriers to market entry
Marketing Strategy
From market and competitor analyis to channel identification, our strategic marketing services provide you with a roadmap that sets realistic marketing objectives and documents viable marketing tactics best suited to your company
Market Research and Analysis
Want to understand the feasibility of entering a particular market? Need a better understanding of your target consumer? Our market research services provide a clear picture of individual market environments, potential competitors and target audience characteristics, giving your company a clear edge over industry competitors
Website Consultation
Our website consultation services provide strategic recommendations to improve the functionality and usability of your website, helping you deliver an online experience that delights your customers and moves them to buy your products, services and content offerings
Marketing Collateral
Having high quality marketing materials is a necessity if you want your brand to make a good first impression at industry events or meetings. We help your business make a memorable impact with eye-catching print materials that sell your brand and product offerings for you
Content Marketing
Does the thought of consistently creating useful, relevant content that addresses the needs of your customers seem daunting? Our content marketing services will ensure that you are delivering for your audience, one timely, well-researched post at a time
Get What You Want From Your Sales And Marketing Solution
Defined Direction
Flitting from one marketing tactic to another or having a loosely-defined plan for your sales processes will often hamper your ability to reach your customers effectively. With a defined, actionable blueprint from Phaleron, you can finally feel confident in your sales and marketing approach
Incredible Value
Sales and Marketing can often feel like an expensive endeavour with no guarantee that your investment will lead to sustainable results. Our services are geared to deliver incredible value on a pre-determined budget, with a tailored solution that covers all the bases
Attainable Results
You want to grow your business and deliver tangible value to your customers, volunteers or clients. Our specialized sales, marketing and business development services help you do just that, with a strategic plan that is accountable, realistic and attainable
Who We Work With
At Phaleron Inc., we primarily partner with small and medium-sized businesses, consultancies and not-for-profit organizations who need specialized sales or marketing support. As an extension of your existing sales and marketing teams, we help fill in the gaps in your marketing operations, giving you more time to focus on other important business functions.
Small/Medium-Sized Businesses
Consultancies
Not-For-Profit Organizations
Why Phaleron?
Affordable Solutions
Marketing agencies and DIY solutions can be expensive. We deliver a maintainable and cost-effective solution on a pre-approved deadline, putting you on track to achieve your marketing or business objectives
Specialized Support
We believe that tailoring our solutions to address your unique challenges produces the best outcome. Whether you need a digital marketing strategy, business development plan or market feasibility study, our focus is on producing a specialized product that is specifically aligned to your unique objectives, target audience and current capacity
Priority Treatment
Active client engagement plays a central role in our ability to deliver proven, brand-specific solutions that fit your unique business needs. When working with Phaleron, we actively seek your input and learn about your goals and ambitions – all in service of delivering a sales strategy, marketing plan or business development solution that you have the utmost confidence in